Paper Pals is a collective of illustrators, brought to life by Jagoda Sadowska and her talented friends Viktoria, Heedayah, and Cara.
Jagoda's design philosophy for Paper Pals was to cultivate an identity that not only celebrates the beauty of printed matter but also exudes a sense of community and warmth. The result is a brand identity that is playful, vibrant, and approachable, embodying the collective's spirit. The visual elements are characterised by their vivid colours, friendly aesthetics, and an overall welcoming vibe, making Paper Pals a standout in the world of design and illustration.
Logo Ideas & Development
While Jagoda initiated the idea of the collective and developed the overall aesthetic for its visual identity, each member contributed their own input. Jagoda ensured that each member's unique style was seamlessly integrated. She ingeniously crafted a bespoke headline font by amalgamating each member's handwriting, creating a truly unique and personal touch.
